Looks like an iconic Alpha Male figure and his adventures are being re-written.

James Bond is a fictional character who is portrayed as the quintessential playboy whose mission is to save the Western world from various evil characters. Ian Flemings Publications let a highly sensitive group of both feminists and beta-males review the Bond series books and asked for changes to reduce the chance someone may experience some form of violence while reading it.

It will also include a warning to let the reader know that when these books were written during a time of heightened white supremacy, despite the fact that Mr. Bond had sexual relations with women of all colors. Even the bad guys were racially diverse.