Rudolph the Red Nosed Reindeer was almost named Reginald.

A copywriter named Robert L. May first invented the oddball reindeer in 1939 as a marketing gimmick for Montgomery Ward’s holiday coloring books. (May considered naming the beloved misfit Reginald and Rollo.) And his nose wasn’t originally going to be red: A red nose was viewed as a sign of sign of chronic alcoholism, and Montgomery Ward didn’t want him to seem like a drunkard. Good thing they changed it. “Reginald, the blue-nosed reindeer” doesn’t have quite the same ring … or charm.

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